Joe has been immersed in the fitness industry since 1997. After graduating with a degree in Kinesiology, he has worked with high-risk health issues in a hospital based facility as well as coached beginner through elite level athletes. In 2004, Joe created Peak Fitness to specialize in helping individuals find their way to a healthy and balanced life. From ultra-marathon strength and endurance to simple and easy to follow nutritional programs, we thrive on helping others reach their goals.